Evaluating business plans (ICAS)


This course covers business planning in terms of what it comprises and how we might use tools and techniques to support strategic analysis. These tools include Porters value chain, Porter’s generic strategy classification and five force model along with the Ansoff matric and the Lynch expansion matrix. It also introduces risk management tools including the COSO framework, the TARA matrix and breakeven analysis.

Learning outcomes:

By completing this course, you will be able to:

  • Assess the overall credibility of a business case
  • Evaluate business strategies
  • Understand how financial forecasts can be assessed
  • Understand the importance of risk assessment

Authored by: David Halford

Dave Halford qualified with Deloitte in Bristol in 2001. A love of education and personal interaction led him to join the firm that trained him, BPP in Bristol, the following year. Over the last 16 years Dave has worked in a variety of teaching, management and writing roles within BPP, as well as completing a Law Degree via BPP’s Law School.

Dave is currently a Subject Matter Expert for the final admittance exams for CIMA and the ICAEW, as well as all of the law exams across the accounting bodies.

CPD Points: 1.5

CPD Duration (hours): 1.5

Access: 12 months from purchase date

Price: £50.00 (excludes VAT)